SEC/01 · Infrastructure for Operators

Growth Isn't Just Strategy. It's Infrastructure.

Spark Global builds the systems underneath a business: automation, AI agents, custom software, data pipelines, websites and eCommerce, CRM, and the integration work that connects them. From owner-operated companies to mid-size teams running NetSuite, Epicor or Sage Intacct. Less friction. More capacity.

One page: the systems you're running, and every point where information is moving by hand. You keep the map.

  • SVC/01
    Integration
    One number, everywhere
  • SVC/02
    Automation
    Hours back every week
  • SVC/03
    AI Systems
    It thinks, you decide
  • SVC/04
    CRM
    Know every customer
  • SVC/05
    Software & Platforms
    Everything in one place
  • SVC/06
    Websites & eCommerce
    Storefront to fulfillment
FIG.01 · Growth system

SEC/02 · Problem

Your business isn't slow. It's disconnected.

Your systems of record each hold a piece of the same truth, and none of them talk. So a person closes the gap by hand, every week, on a schedule, indefinitely.

CORE/00 INFRASTRUCTURE Spark Global Website SYS/01 · CONNECTED CRM SYS/02 · CONNECTED Accounting SYS/03 · CONNECTED Inventory SYS/04 · CONNECTED Spreadsheets SYS/05 · CONNECTED Reporting SYS/06 · CONNECTED

Same problem at two sizes

Twelve people

It's the owner.

The order gets typed into the storefront, then the books, then the spreadsheet that actually runs the place. The recall list and the schedule don't know about each other, so someone checks both.

Six hundred people

It's an analyst.

Two systems disagree about one number, so the same spreadsheet gets rebuilt every month to settle it. Month-end close waits on a person, not on the data.

Same problem at two sizes. Same fix: the systems hand information to each other, so a person doesn't have to.

SEC/03 · Services

Everything we build does one job.

The systems a business runs on hand information to each other, so a person doesn't have to. Four groups. Eight services. One job.

Brand Growth

Direct, wholesale and Amazon, built and run.

A product brand's storefront, wholesale ordering and Amazon channel, built from one catalog and one count, with the books and follow-up behind them. Then run month to month.

Automation & AI

The work nobody should be doing by hand.

Intake, follow-up, approvals, documents and reporting run without a person triggering them. Agents handle the routine parts and leave the decisions to you.

All services →

SEC/04 · Systems

The systems your business already runs on.

  • NetSuite
  • Epicor
  • Sage Intacct
  • Salesforce
  • HubSpot
  • Oracle
  • Workday
  • Dynamics 365 Business Central
  • QuickBooks
  • Viewpoint Vista
  • Foundation Software
  • Timberline
  • Shopify
  • Amazon
  • Klaviyo
  • ShipStation
  • Stripe
  • And the spreadsheets in between

Plus the warehouse, payroll, field and reporting systems sitting around them.

SEC/05 · Industries

Where the same problem shows up.

Manufacturing & industrial
Production data in one system, costing in another.
Distribution & logistics
Orders arrive by email and get typed into the ERP.
Construction & field services
Job cost lives in Vista. The schedule lives in a spreadsheet.
Farms, ranches & agriculture
The herd count disagrees in three places.
Food & beverage
A distributor's order retyped three times.
Wholesale & B2B suppliers
Dealer orders, pricing and inventory kept in sync by hand.
Healthcare practices & health tech
The schedule and the billing system don't know each other.
Professional services
Time, billing and the CRM reconciled at month end.
Real estate & property management
Leases, rent and maintenance in three systems.
eCommerce & retail
Inventory counts that don't match the storefront.

SEC/06 · Work

Proof, already in production.

Real businesses. Live systems. Built, deployed, and working now.

“He didn't just meet expectations — he exceeded them in every way.”

Jim Crowley · Sinsational Smile

The workThe eCommerce platform rebuilt, DTC and B2B brought onto one system, an Amazon channel launched, and lead handling and follow-up automated behind it.

  • eCommerce Rebuild
  • Amazon Launch
  • AI Workflows
  • Lead Generation
  • Brand Growth
Read the full story

“Working with Jeff at SPARK GLOBAL was a game-changer for our company. He led a complete redevelopment of our eCommerce platform, expanded our DTC and B2B channels, diversified our product catalog, and even launched us onto Amazon. He also introduced powerful automation, AI-driven workflows, and lead-generation systems that transformed the way we operate. What once felt overwhelming became completely attainable. Jeff didn't just meet expectations—he exceeded them in every way. His expertise, professionalism, and ability to execute at a high level were so impactful that we brought him and his team on in an official capacity. If you're looking for the real deal, Jeff is it.”

“An absolute pleasure and a pivotal decision for our wellness brand.”

Dwight Sinclair · Humble Harvest

The workA wellness brand built from the ground up: identity designed, manufacturing partners sourced and the production process set up.

  • Brand Identity
  • Manufacturing Ops
  • Brand Growth
Read the full story

“Highly Recommend! It was an absolute pleasure and a pivotal decision for our wellness brand to bring on SPARK GLOBAL. From the ground up, Jeff played a crucial role in crafting a stunning and cohesive brand identity. His expertise in manufacturing connections was invaluable, ensuring a seamless and efficient production process. … He laid a rock-solid foundation for our success, and his professionalism, strategic insight, and dedication made the entire experience exceptional. I couldn't have asked for a better partner in building this brand!”

“Made what seemed daunting feel effortless.”

Kayla & Shane McElley · Shining B Cattle Co.

The workAn eCommerce storefront built for direct beef sales to the local community, with the ordering and digital operations behind it.

  • eCommerce Build
  • Brand Website
  • Digital Operations
Read the full story

“Jeff and his incredible team at SPARK GLOBAL exceeded all expectations in helping us establish a true eCommerce business for our farm. They built a beautifully designed website that perfectly represents our brand and makes it easy for our local community to access our beef. We had unique requirements, and Jeff handled every challenge with expertise and ease, ensuring that every detail was thoughtfully addressed. His ability to streamline the entire process made what seemed daunting feel effortless. We couldn't be happier with the results and are so grateful we chose him to bring our family business into the digital space!”

See all work →

SEC/07 · Method

From first call to running system.

  1. STEP/01

    Map

    We learn how the business actually runs: what it sells, what it runs on, and where the work gets carried by hand. One storefront or six systems of record, the map comes first.

  2. STEP/02

    Design

    The system is designed around your operation: what gets built, what gets connected, what it looks like, and in what order. A fixed scope and a fixed price.

  3. STEP/03

    Build

    Built in stages you can see and use, tested with your people before anything goes live.

  4. STEP/04

    Run

    We operate, maintain and extend what we build, or hand it to your team with everything they need to run it.

SEC/08 · Firm

Strategy, engineering and design. One firm.

Spark Global designs, builds and runs the systems underneath a business. Every engagement is staffed from the same bench of strategists, engineers and designers, and the firm builds and runs software businesses of its own on the same infrastructure.

About the firm →
Disciplines
Systems integration, data engineering, AI and automation, custom software, web and eCommerce, brand growth, design.
Team
More than thirty engineers and designers.
Engagements
From a single automation to a company-wide platform, built and then run.
Where
Headquartered in the San Francisco Bay Area.

SEC/09 · Next

Ready to build the system your business should already have?

Book a Systems Map call

You keep the map.